Arclyte Technologies: B2B eCommerce Platform with ERP Integration
TL;DR:
- Challenge: Build B2B eCommerce with complex product compatibility and ERP integration requirements
- Approach: Enterprise platform with device search, B2B account management, and multi-system integrations
- Result: 500+ products configured, ERP sync, and automated fulfillment
At a Glance
| Metric | Result |
|---|---|
| Client | Arclyte Technologies |
| Industry | Technology / Electronics Distribution |
| Challenge | Build B2B eCommerce with device compatibility search and ERP integration |
| Solution | Enterprise eCommerce platform with B2B account management and multi-carrier shipping |
| Product Catalog | 500+ SKUs with compatibility mapping |
The Challenge: Complex B2B eCommerce for Electronics Distribution
Arclyte Technologies manufactures replacement batteries and power adapters for laptops, tablets, and mobile devices. Their product catalog runs deep—hundreds of SKUs, each with specific device compatibility requirements.
Selling replacement batteries online sounds straightforward until you consider the buyer's journey: a customer knows their laptop model, but not which battery fits it. They need to search by device, not by part number. And if they're a business buyer—an IT department restocking across a fleet of machines—they need account-based pricing, purchase order support, and integration with their procurement systems.
Arclyte needed more than a shopping cart. They needed a B2B commerce platform that could handle product complexity, support multiple buyer types, and integrate with their existing fulfillment infrastructure.
The Solution: Enterprise B2B eCommerce Platform
We implemented an enterprise eCommerce platform configured specifically for Arclyte's B2B requirements.
Device Compatibility Search Tool
The core user experience challenge: help buyers find the right battery for their device. We built a compatibility search tool that let customers search by laptop manufacturer and model, returning only the products guaranteed to fit. No guesswork, no returns from wrong orders.
500+ Product Catalog Configuration
Full product setup including attributes, images, and compatibility mappings for the entire Arclyte catalog. Each product properly configured with the metadata needed for search, filtering, and cross-device compatibility matching.
B2B Account Infrastructure
- Account registration with approval workflow (no anonymous purchasing for business accounts)
- Custom pricing tiers by account
- Purchase order payment option alongside credit cards
- Order history and reorder functionality for repeat buyers
Third-Party System Integrations
- Oasis ERP: Real-time inventory sync and order fulfillment
- Ship Rush: Multi-carrier shipping with UPS, FedEx, and USPS rate shopping
- Authorize.net, PayPal, Google Payments: Flexible payment processing
- RMA System: Return merchandise authorization forms for defective product handling
Email Marketing Automation
Email marketing platform with three custom HTML email templates, enabling targeted campaigns to different buyer segments—new product announcements, restock reminders, and promotional offers with direct sales attribution tracking.
The Results
- Operational efficiency through ERP integration—orders flow directly from website to fulfillment without manual re-entry
- Measurable email performance with direct tracking of sales, open rates, and click-throughs by campaign
- Reduced support burden through self-service compatibility search—customers find the right product without calling sales
Key Takeaway
B2B eCommerce fails when it's treated like B2C with a login screen. Business buyers have different needs: account-based relationships, procurement integration, and workflows that match how they actually purchase. The technology has to bend to the business process, not the other way around.
Frequently Asked Questions
What is B2B eCommerce platform development?
B2B eCommerce platform development involves building online sales systems designed for business buyers rather than consumers. Key features include account-based pricing, purchase order support, approval workflows, ERP integration for inventory and fulfillment, and buyer-specific catalogs. Unlike B2C platforms focused on individual transactions, B2B eCommerce must support ongoing customer relationships, volume discounts, and integration with procurement systems.
How do you integrate ERP with eCommerce?
ERP-eCommerce integration connects your online store with enterprise resource planning systems for real-time inventory sync, automated order processing, and unified customer data. Integration typically involves API connections between the eCommerce platform and ERP system (like Oasis, SAP, or NetSuite), middleware for data transformation, and automated workflows that push orders to fulfillment without manual re-entry. This eliminates inventory discrepancies and reduces order processing time.
What is a product compatibility search feature?
A product compatibility search feature allows customers to find products based on what they're compatible with—like searching for a laptop battery by entering their laptop model rather than the battery part number. This requires building a compatibility database that maps products to devices, then creating a search interface that lets users filter by manufacturer, model, and product type. It reduces wrong orders and improves customer experience for complex product catalogs.
How do you build B2B account management for eCommerce?
B2B account management for eCommerce includes registration workflows with approval processes, tiered pricing by customer level, purchase order and credit terms support, saved payment methods and shipping addresses, order history with reorder functionality, and user management for companies with multiple buyers. Advanced features include budget controls, approval hierarchies, and integration with customer procurement systems.
Technologies Used
- Enterprise eCommerce platform
- Oasis ERP integration
- Ship Rush multi-carrier shipping (UPS, FedEx, USPS)
- Authorize.net, PayPal, Google Payments
- Email marketing automation (3 custom templates)
- Product compatibility database
- B2B account management system
- RMA (Return Merchandise Authorization) workflow